Vehicle Wrap – FAQ

A vehicle wrap is a particular type of business sign, and it’s one that uses a unique method. Instead of placing the sign on a pole or platform, some prefer to cover a vehicle with advertisements. This is usually done with a custom-made sheet of vinyl decals.

You have certainly seen these kinds of promotional vehicles out on the road. Whether it’s a van emblazoned with the logo of a soft drink or a work truck with a company logo on the side, vehicles are frequently used for promotional purposes.

Learn more about vehicle wraps and how they can be vital for your business growth. 

Most companies have a particular color scheme that they use in their branding. For instance, McDonald’s always uses red and yellow, while Pepsi has always used red and blue. Over time, people come to associate these colors with those brands.

Although your business is probably not as famous as our examples, you should still try to create this subconscious association. You can do this by using the same color scheme for all your promotional material. Naturally, this will include the wrap for your promo vehicle.

Let’s continue the discussion on this issue from the most neutral perspective possible.

Vehicle wraps can sometimes damage the paint on a vehicle, but only if they are installed or removed improperly. They can also cause damage if they are left for too long. When done properly, a vehicle wrap should have the opposite effect.

Examine this question in a little more detail.

“How Long Will The Vehicle Be Out Of Service?”

Decal jobs have to be done with a lot of care and precision. Even the smallest mistake can wrinkle the surface and ruin the entire thing, so installers have to take their time. As such, high-end service professionals will often have long waiting times.

Regardless of how busy they are, you should not be willing to wait more than a month. If this seems excessive, remember that custom decals have to be ordered or created. That kind of thing will always add a lot of wait time to the project. Either way, it’s important that you get a definite time frame.

We have 6 more questions for you to ask about fleet graphics and car wraps. 

It is very difficult to give you accurate numbers for this matter because most shops don’t have a set pricing guide when it comes to business vehicle wrap cost. Instead, they base their quotes and prices on all the factors that they see, and those numbers can vary a lot.

Learn more about what factors effect the cost of a business vehicle wrap.

Vehicle wraps are one of the hottest advertising trends around, as they are able to reach the customer directly. Most advertising requires the intervention of mass media, but this method requires nothing but a vehicle, a wrap, and someone to drive around town. Direct advertising like this tends to be less impersonal and more engaging than mass-media advertising.

Let’s go over 4 more benefits of vehicle wrap advertising for your business

It is not possible to put a definite figure on this matter because it can be affected by many things. In general, though, most companies guarantee their work for 3-5 years, so that is probably a reasonable lifespan to expect. That’s good because vehicle wraps would not be a cost-effective option if they didn’t have this long life.

Learn more about how long vehicle wraps last and what you can do make yours last longer.

As a general rule, any business that owns and operates a large number of vehicles can benefit from the addition of vehicle wraps to its fleet. If your list of company cars is extensive enough to be called a “fleet,” then you should definitely consider a vehicle wrap. First of all, you are missing out on a lot of potential advertising. This advertising is basically free when you consider the fact that those vehicles would be out on the road anyway. Thus, the cost of the wraps themselves is the only necessary investment.

Take a deeper look into the industries that are ideal for vehicle wraps. 

Many different options exist, here are a couple of the most common ones. 

• Full Wraps
• Commercial Wraps
• Partial Wraps
• Carbon Fiber Wraps

Look at this more in depth explanation of the different types of vehicle wraps. 

Do be bold. Make a statement!

It’s easy to get too excited and overwhelmed by the possibilities that you retract your creativity and end up with something the exact opposite. A boring vehicle wrap is going to do worse for you than one that is eye-catching. Think of your current vehicle as a blank canvas. Imagine how the colors, images, and lettering will look on the contours.

Be bold and daring, not boring. Choose those bright colors, bold fonts, and professionally photographed images.

Don’t overload. Keep it simple.

Yes, you should be as bold as possible, but you also want to avoid clutter. Try to keep the information on the vehicle basic: the name of your business, social media handles, and contact information.

If you have strong branding, your business name, logo, colors, and fonts will say more with less. The key is using those graphics well.

For example, if Starbucks had a food truck, it would be green and black with the logo on each side. You would know immediately what that truck was selling without needing it to say “hot coffee” everywhere.

Take a look at 4 more do’s and don’ts of vehicle wraps.

It’s not only an effective way to enhance your company, but it’s also an excellent investment. Your vehicles will be a step above the rest and you’ll receive business leads, plus you’ll see that your brand is quick to come to mind.

With a professional wrap job through a company like Tupp Signs, you have the assurance of an excellent installation. You receive the best procedures and techniques that result in a perfect job that brings impressive results. You don’t have to worry about a wrap peeling with Tupp’s doing your work.

Learn more about why professional wraps are important for your vehicle. 

To answer this question, you must first consider the age of the vehicle wrap. These vinyl wraps have a lifespan of 5-7 years, so think about when this job was done. When a vinyl wrap is degrading due to old age, you will see a lot of cracking and peeling. You will also likely see fading and discolored spots. When you are dealing with a wrap that is near or past its expiration date, a repair is not an option.

You should also look at how widespread the damage might be. If the damage is concentrated in one or two particular areas, a repair is probably an option. Most vehicle wraps are not done as a single piece, so it is possible to remove and replace one section of the wrap. For instance, if all the damage is concentrated in the trunk area, you can just have the trunk re-wrapped.

Finally, you need to consider the purpose of the vehicle wrap. Sometimes, a vinyl patch can be used to cover minor damage, but this might not be a good idea for a promo vehicle. Promotional vehicles need to look impressive at all times, so patching might not be the way to go. In a case like that, it is better to get a partial or full replacement.

Learn more about damaged car wraps and the process of repairing them. 

There is some disagreement on this question, but it is generally recommended that you wash your vehicle wrap once a week. Of course, that is a general estimate. If the vehicle is not used very often, it may not require cleaning every week. However, if the vehicle sees a lot of daily use, it may need two or three cleanings per week. In the end, it all depends on how dirty the vehicle might be.

Vehicle storage will also play a role in this matter. If your vehicle is stored outdoors, you should know that it isn’t recommended to do so. Vehicle wraps are made of vinyl, and vinyl doesn’t last forever. The ravages of the elements will surely do a lot to reduce the lifespan of your wrap, so try your best to keep the wrapped vehicle in a garage or carport.

Learn more about how to properly care for your vehicle wrap.