You may struggle to choose the perfect outdoor freestanding sign because you need to answer several questions. For example, what type of sign will get the most results? What are the drawbacks of the sign I will choose? How can I tell what sign company to trust? If you’d like to learn more about these things, stay tuned as we cover the following:
- Freestanding banners
- Pylon signs
- Monument signs
- Professional signs manufacturing companies
Freestanding Banners
All business owners who want to create a non-permanent sign should consider a freestanding banner. An example of where that would come in handy is putting up a sign for conferences, trade shows, or exhibitions. You can request to have one made for less than the other signs, and the portability of freestanding banners has made them a popular choice.
They usually start at a few hundred dollars per square foot, but you can move them around quickly from one place to the next to experiment with what works best. You can customize the sign depending on your needs.
Pylon Signs
In contrast to a freestanding banner, pylon signs are made as a permanent advertising fixture. They cost more and start at around $4,000, but they can cost much more than that. Especially if you wish to stand out from all the others, pylon signs will do the trick. They remain one of the most cost-effective choices and don’t require much maintenance. Compared to a billboard, they cost less to set up, and you don’t need to worry about costly maintenance fees.
Illuminated pylon signs cost more, but you see a better return on investment because people can see them at night. Pylon signs are also sometimes called pole signs. These signs mainly serve the purpose of giving information. They’re tall enough to rise above trees and logos, and you can create an eye-catching sign to bring in customers.
Monument Signs
Many businesses turn to monument signs to create outdoor freestanding signs. In most cases, monument signs won’t sit much higher than 3 meters, but they were designed to bring in customers. Sign makers construct monument signs to look pretty with plenty of detail. They serve the purpose of announcing your business to surrounding customers.
The key things to know about monument signs are that they look good, are permanent, environmentally resistant, and functional. You must choose one carefully because you can’t modify a monument sign easily once you set it up. They designed this sign for ground-level viewing.
Monument signs usually sit no higher than 5 feet, but they were meant to show customers a beautiful and welcoming sign that is a solution to their problems.
How to Choose the Best Outdoor Freestanding Sign for Your Business
Before you choose a sign, first understand your local zoning regulations. You don’t want to invest in a sign only to have city officials tell you that your sign violates local ordinances. The width, height, color, font style, and materials can all have specific rules for how you put them.
Second, consider your budget and goals to learn which sign will suit your situation. You want to earn a return on investment from whatever you pay for a sign. That means considering the location and the type of customers that you wish to attract. If there’s not much foot traffic in the area, you may do better with a pylon sign that cars from afar can see.
Professional Sign Manufacturing Companies
You only get one chance with your first impression, and overcoming a bad first impression can be difficult. Before you invest in a sign, it would be wise to set aside some cash for work with a professional company. Most of us can recall a bland sign that a business didn’t do well. For a freestanding banner, you may not need to worry quite as much because those signs are not meant to be permanent signs. Monument signs and pylon signs were designed as permanent fixtures, which means that you want to do it right.
You don’t want to set up a sign that generates no traffic or repels customers because they dislike your design. Invest a bit extra for the sake of your business. You want to ensure that your sign gets done right the first time. Many times when you buy cheap, you buy twice.
If you want to work with absolute professionals, you may want to check out Tupp Signs. We have been in the sign-making business since 1928, and we serve a variety of industries. Just keep in mind the time frame for creating a business sign. It will usually take anywhere from a couple of weeks to a few months, depending on the type of sign. Some require more time to make than others, so you want to speak with a company as soon as possible.
Conclusion
At Tupp Signs, we have the know-how to help your business put together a solid advertising campaign. We have worked with thousands of businesses since 1928. Whether you just hopped into entrepreneurship or operate as an established international company, we can take on your sign-making challenges to show you how to build signs that will generate more revenue for your company. If you’d like to learn more, you can reach us at 302-322-1600.