Are you thinking about getting a lobby sign for your business? If you are debating whether lobby signs can help you, there are a couple of things that you should know. Lobby signs are excellent ways to communicate with your customers and help build a better brand surrounding your business. These signs can make a big statement whether you have a big or small business. Let’s look at why you need a custom lobby sign for your business.
Make a Great First Impression
Like most business owners, you might be searching for a marketing boost. Take a look at those successful businesses. What makes them stand out from the competition? When you walk into their office or store, most of them use a lobby sign for their company. Lobby signs can make your customers feel like they’re doing business with a reliable, professional company.
Building a brand helps make that connection to your clients. Using a few key elements will make your brand instantly recognizable to the general public. Most lobby signs are used to meet those purposes. Make a great impression on your customers by using a lobby sign to achieve those branding goals.
Along with that, your sign should match the branding colors and fonts of the business. Working with a professional sign company can get that right look for your lobby sign. You will want to create a lobby sign that will be memorable for all the right reasons.
Provide a Warm Welcome
Customers will be more comfortable using your services when they can quickly identify your business. A colorless, windowless space with no identifying signage does not provide a welcoming look. By using lobby signs, you can invite your clients into your spaces and slowly start to introduce them to your brand.
Once your customers see your lobby sign, they should feel more comfortable working with you and your team. Your lobby sign can set the tone for your business, making a powerful impact on your client. You want to create a space filled with experiences designed to be engaging and comfortable.
Show Your Uniqueness
Remember that all lobby signs should be unique, following your particular brand guidelines. You could fill your walls with dull colors and uninspiring artwork, but that will not connect with your clientele. Use a lobby sign to imprint your brand’s unique personality and identity into the minds of your customers. You can put your uniqueness on full display to everyone who walks through your front doors.
Make sure that your lobby signs are unique to your brand. You never want to choose a boring or bland lobby sign. There is no one-size-fits-all for your signage. For that reason, you want to work with a company that will create customized signs for your needs. Lobby signs are the perfect ways to take your branding to the next level by emphasizing it to your clientele.
Boost Employee Engagement
When you have employees, you want to do everything to keep them engaged. Keep in mind that those employees are responsible for growing and developing your brand. Your brand should have a more prominent presence in their minds than the average consumer. When your employees walk into the space, the lobby signs should outline the importance of their roles. These employees play a vital part in the success of your business. Building a great lobby sign will help reinforce your values and brand for your employees.
Helping Visitors
Don’t forget about the practicality of lobby signs. These signs can help your visitors get around your building. When the guest walks into your lobby, the lobby signs can tell the visitors where the elevators are located, where they can meet a particular person, or the restrooms’ location. Lobby signs can be a big part of the customer experience, which can help them locate specific places in your facility and not leave them stranded.
Display Your Awards
If you are running a successful business, you will want to show off those awards and accolades. By placing those awards on your lobby signs, you can make a more substantial impact on your customers. Once again, those awards and accolades help to build confidence and trust. Don’t be shy. When you have a lobby sign, you have a unique way to showcase all of your accomplishments. Those achievements can help you engage more with your returning and potential customers.
Make a Lobby Sign Part of Your Business
With a thriving business, you will want to have a lobby sign. With this type of signage, you can show your clients that you have a professional business. In addition to that, these signs can remind your employees about your values and why they are essential to your company. These signage projects are always worth the investment, and the possibilities are endless to create a unique sign for your business. If you want to take your business to the next level, consider getting a custom lobby sign for your company.
Choose Tupp Signs
If you want to work with a professional signage company, reach out to Tupp Signs. We have been in business since 1928, and our team has worked with various companies and industries. We know what type of sign will work best with your company and local regulations. With our help, you can get customized signs that will boost your branding and connect with your customers. Schedule a consultation by calling 302-322-1600.