Today, we’re going to talk about 5 reasons you should have a pylon sign for your business. In case you don’t know, pylon signs are the tall and towering signs that you often see from the highway. Some of them are tall enough to be seen from a mile away while others are 20-30 feet for more localized viewing. Either way, pylon signs offer some particular advantages for your business. Let’s consider some of these advantages one by one.
1. Long-Range Visibility Pylon Sign
This is undoubtedly the number one benefit of a pylon sign. When you need to attract customers from a long way off, the pylon sign cannot be beaten. It’s much easier to notice something large and bright, even if it happens to be 100-200 yards away. Of course, we should mention that these signs don’t usually offer as much visibility for customers that are closer. Unless they happen to look straight up, they won’t read your sign.
However, you can get the best of both worlds by going with a medium-sized pylon sign. A good example of this would be the 20-40 foot pylon signs that are often seen outside major chain stores. When your business is located right next to a fast-moving road, you should remember that your customers don’t have much time to see your sign. Most of their attention will probably be focused on the road, so you need something big and bright to draw the eye.
2. Can Be Shared With Other Businesses
Pylon signs are commonly seen outside of shopping malls and shopping centers. However, these pylon signs are a little different from most others. We are talking about those signs that serve more than one business. These will usually take the form of a pylon sign with more than one support pole.
The support poles hold multiple signs in place, allowing multiple businesses to share the costs of the signage. Not only can you share the initial cost, but you can also share the electricity costs. Even if you are in competition with another business, it will serve both of your interests to cooperate on this project. The result will be lower operating costs for both of you.
3. Pylon Sign With Durable Construction
If you need a sign that will last for years to come, then that one great reason why you need a pylon sign for your business. These signs should always be made of the strongest materials because of their greater height. If a sign like this fails, it can cause a lot of damage to anyone and anything that happens to be nearby. As such, good sign companies will take extra care when creating a sign of this type.
Just think about those huge pylon signs that can be seen from the highway, and then imagine what happens when they fall. Obviously, a lot of destruction can result from an accident like that. No sign company wants to be held responsible for that, so they tend to make these signs a little more bulletproof.
For the buyer, this is a great advantage because it means you will be less likely to spend money replacing that sign. When it’s made with the best durability possible, it might be a decade or more before it needs replacing. That adds up to a long time before you have to address this problem again.
4. Makes You Part Of The Landscape
Every town and city has a distinctive landscape that makes it unique. Although many of the same features can be found in different settings, each town and city tends to have its own distinctive look. Realizing this, you should want your business to become a part of this landscape.
Obviously, brand recognition plays a role in the success or failure of your business. When people need your services, you want them to think of your business before any other that might be found in your town. That will be much more likely to happen if they already see your company’s sign on a daily basis. In short, you want to make sure that your brand is embedded in the brains of potential customers. This contributes greatly to the 5 reasons you should have a pylon sign for your business.
5. A Pylon Sign With Lots Of Versatility
The pylon sign is one of those simple designs that can be modified in all sorts of creative ways. Theoretically, you could combine a pylon sign with most other sign types. For instance, cabinet signs are normally placed atop pylons to create the most common sort of pylon sign. However, you’ve got a lot of room on that sign, which means you can use multiple cabinets if you so desire.
The use of multiple poles can be very helpful as well, though you wouldn’t need more than three. With three poles, you can post as many lighted cabinets as you want. It is also very easy to incorporate channel letters into a pylon sign. You can either connect them together horizontally at the top of the pole or connect them to the pole vertically so that they can be read in the same way.
If you really want to think outside the box, you can get a custom-shaped light cabinet that fits your business. For instance, a seafood restaurant might want a cabinet shaped like a fish or a boat. In the same way, an auto-related business might make their sign look like a tire or a wrench. In the end, your imagination is the only real limit.
Conclusion
Regardless of which kind of pylon sign you need for your business, there is one company in the area that can deliver the best quality pylon sign at a reasonable price. Tupp Signs can offer you the best results in the industry and the best customer service, to boot. We pride ourselves on the fine-quality pylon signs that we make, as these are the largest works of art that we can provide your business. We hope that this article has given you ample information to the 5 reasons you should have a pylon sign for your business. If you are interested and would like to learn more, please call Tupp Signs at 1-866-324-7446. You can also fill out the contact form below to be kept informed at all times.